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Now More than Ever, Employees Want to Know: Is There a Second Marshmallow?

You’ve no doubt heard about the “Marshmallow Test,” the experiment in which children are given one marshmallow and told if they wait 15 minutes without eating it, they will get a second one. The test supposedly says a lot about the kid’s wiring and his or her future prospects.

But does it? A different spin on the experiment broadens the picture and provides the perfect metaphor for how people are now sizing up their employers. It’s the topic of my latest Forbes column.

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